Face filters are not new. Filters have been gaining popularity since the rise of Snapchat and Instagram Stories. The creation of filter-creating programs have helped non-corporate developers publish filters directly into social media applications.
I wanted to create filters as well.
However, I didn't want to jump on any bandwagon, but instead create independent and unique filters which people will enjoy. This is why my first every filter was one promoting the 2006 movie, "Nacho Libre."